The Breakfast Dilemma

Confused about breakfast? So is (almost) everyone. 🍳🥞🧇🥓☕️👇

🍊The statement that breakfast is the most important meal of the day originated in a marketing campaign to sell cereal. Orange Juice as our staple breakfast beverage was also the result of genius advertising (by the man who inspired Don Draper’s character for fun) when presented with the challenge that Americans weren’t eating enough oranges.

☕️Everyone has an opinion about breakfast. The Atlantic recently called it with the article “The Most Contentious Meal of the Day” stating that current debates about breakfast are nothing new; the morning meal has long been a source of medical confusion, moral frustration, and political anxiety.”

🥓The tradition of a big breakfast, both in the US and in Brazil, is carried over from agrarian times, but since we no longer live in a little house on a prairie, do we have to eat that much? So what should we eat?

🧇Nutritionally speaking, all meals are equally important, maybe this statement takes on a different meaning if we look at the *how* and not so much *what* is on the table.

🍳Fact: this video is not an accurate portrayal of how I eat breakfast every day. We have two littles, and we are frantically feeding everyone while making school snacks and lunches. And that is most people’s morning reality: it’s rush hour

🥞But when I can idealize how to start my day, a beautiful breakfast table, and the time to enjoy it, would be my dream. Does this little luxury have to be reserved for vacations?

Final breakfast food for thought:
In a time when we jolt out of bed and allow the world to rush in and join our mornings through our phones, I wonder if, a slow breakfast with the same habits we apply to the dinner table, regardless of what we eat or don’t eat, could be the answer to appreciating this meal a little more?

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“Cafezinho” Break

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Rio Must-Do: Academia da Cachaça